Our website publishes news, press releases, opinion and advertorials on various financial organizations, products and services which are commissioned from various Companies, Organizations, PR agencies, Bloggers etc. These commissioned articles are commercial in nature. This is not to be considered as financial advice and should be considered only for information purposes. It does not reflect the views or opinion of our website and is not to be considered an endorsement or a recommendation. We cannot guarantee the accuracy or applicability of any information provided with respect to your individual or personal circumstances. Please seek Professional advice from a qualified professional before making any financial decisions. We link to various third-party websites, affiliate sales networks, and to our advertising partners websites. When you view or click on certain links available on our articles, our partners may compensate us for displaying the content to you or make a purchase or fill a form. This will not incur any additional charges to you. To make things simpler for you to identity or distinguish advertised or sponsored articles or links, you may consider all articles or links hosted on our site as a commercial article placement. We will not be responsible for any loss you may suffer as a result of any omission or inaccuracy on the website.

UK’s December shopper numbers defy inflation and rail strikes hit

by uma
Editorial & Advertiser disclosure

LONDON (Reuters) – Shopper numbers across Britain in December rose 5.8% from November and were up 9.9% compared to 2021 despite the impact of the cost-of-living crisis and national rail strikes, research company Springboard said on Thursday.

It said the gap to pre-pandemic levels also narrowed, with December shopper numbers, or footfall, 10.9% below 2019 levels compared to a 11.4% gap in November.

Christmas updates published so far from discount supermarket Aldi UK and market researcher Kantar have shown non-discretionary spending held up in December, but Springboard warned 2023 could prove more challenging.

“It is indisputable that the strain on household budgets due to the cost-of-living crisis is likely to begin to tell in January, and that the first quarter of 2023 will be challenging for retail,” Diane Wehrle, the researcher’s marketing and insights director said.

Despite signs that British inflation may have peaked it is still running at double digits and consumers face tighter budgets this year with higher taxes and mortgage rates and scaled back government support on household energy bills.

Springboard noted that December shopper numbers in high streets were 12.7% higher than in 2021, when footfall was dented by the Omicron variant of COVID-19.

It said footfall was 10.3% higher in shopping centres and 3.6% higher in retail parks.

Springboard said that in response to the rail strikes, consumers shifted some of their trips away from high streets to shopping centres and retail parks that are more accessible by car.

It also noted that part of the attraction of physical retail for consumers will have been heightened by concerns around deliveries due to strikes by Royal Mail workers, which became more significant as the month progressed.

 

(Reporting by James Davey; Editing by Tomasz Janowski)

 

You may also like