# ITV forecasts 12% jump in Q2 ad revenue on Euros demand
Author:  Pal Sinha,Barnali
Author URL: https://fintechherald.com/author/pal-sinha-barnali
Published: 2024-05-09
Category: Headlines
Category URL: https://fintechherald.com/category/headlines
Meta Title: ITV projects 12% Q2 ad revenue gain amid Euros demand
Meta Description: Don't miss out on the opportunity to take advantage of the predicted 12% increase in Q2 ad revenue fueled by the Euros soccer championship. Learn more
URL: https://fintechherald.com/itv-forecasts-12-jump-in-q2-ad-revenue-on-euros-demand

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## ITV forecasts 12% jump in Q2 ad revenue on Euros demand   LONDON (Reuters) – Britain’s ITV said its advertising revenue would jump by around 12% in the second quarter, four times the level achieved in the first, boosted by the Euros soccer championship which kicks off in June.    The company, which broadcast “Mr Bates vs The Post Office” in January, on Thursday reported a 6% drop in total external revenue in the first quarter to 727 million pounds ($908 million).    ($1 = 0.8006 pounds)        (Reporting by Paul Sandle; Editing by Kate Holton)


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